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Randy Siegel's Articles in Communication

  • The Power of High Voltage Communications
    We become high voltage communicators by harnessing the power of 4Ps: Personhood, Purpose, Persona, and Presence. Through their collective power, we communicate in a manner that is competent, confident, credible, passionate, and likeable. We garner attention and foster connection by building bridges, instead of creating ladders.
  • Sell Yourself in Ninety Seconds or Less: How to Develop a Great Elevator Pitch
    When we don't develop and manage our professional image, we invite others to do this for us, and we lose control of how we are perceived.
  • The Power of Self-Disclosure
    Communicating without disclosing self is like trying to play tennis without a ball.
  • Fabulous First Impressions
    It's called the "four-second window," and our challenge as communicators is to learn how to master first impressions in order to open the lines of communication.
  • How to Build Your Self-Esteem: Secrets of Self-Confident People
    Confident people are magnets for success. Why not try these simple suggestions and watch your self-confidence soar.
  • The Power of High Voltage Marketing
    Today's savvy marketers are shifting strategies to more strongly connect with customers; they are harnessing the power of the four Ps of high voltage communications™ -- personhood, purpose, persona, and presence -- to promote their products, services, issues, and organizations.
  • The Power of Influence
    Despite what some may tell you, there is no secret to influencing others. The key to winning people over is our willingness and ability to help protect and build their ego.
  • What Television's First Woman President Has To Teach Us
    I have a confession to make: I am addicted to Tuesday night's new hit series "Commander and Chief." Sure, Geena Davis is beautiful. She tall, regal, and has the best lips in the business after Angelia Jolie. But, television's first woman president has captured my attention for another reason: I am fascinated with her communication style.



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